Best Practices for Handling Postage Rates

Modified on Fri, 15 Aug at 3:35 PM

Handling Postage Rates in the Shipping Matrix


We all know postage rates tend to increase over time. Our default rates in the shipping matrix are suggestions, not set-in-stone rules. Here are some strategies other booksellers use:

  • Build part of the shipping cost into the book price

  • Consider offering free shipping for domestic shipments

  • Try to make sure your international rates are in line with the current actual shipping costs

  • Use an average flat rate, accepting that some orders may cost more and others less to ship

Feel free to experiment with different rates and pricing strategies to find what works best for you. You can always update your rates as needed.


PRO TIP: Try this method to determine the postage for the different zones in your shipping matrix. Weigh a random sample of books (say, 20-30 books) from your categories and calculate the average of this sample. Use your calculated average number to get a quote from the shipping couriers for the shipping zones. In our experience using an average weight of 1.5 - 2 lbs. works well for most sellers.



Large or Heavy Items

For bulky or heavy books:

  • Consider adding a note in your listing about potential additional postage

  • You can always request extra postage for specific orders

  • Most customers, especially international ones, understand the realities of shipping costs


Adjusting Your Shipping Matrix

Need to update your postage rates or delivery estimates? It's easy:

  1. Log into your bookseller menu

  2. Click on "Account" at the top of the page

  3. Select "Shipping matrix" from the drop-down menu

  4. Make your changes and don't forget to save!

Remember, entering a zero in any shipping rate field offers free shipping to that zone – it doesn't deactivate shipping. For more information, please visit: Understanding the Shipping Matrix


International Shipping Programs: Asendia and DHL


We've partnered with Asendia and DHL to offer competitive international shipping options. Here's a quick rundown:

Asendia Consolidated Program

  • For US sellers shipping internationally
  • Applies to Standard Shipping on books priced $250 or less
  • Max 4 lbs and 1 extra lb for each extra book

    For full details on the Asendia shipping consolidation program, check out our help article: 
    Asendia Consolidated Shipping Program


DHL Program

  • Also for US sellers shipping internationally

  • Applies to Expedited shipping on books priced $750 or less

  • Max 4 lbs and 1 extra lb for each extra book

  • The package cannot be larger than 8x12x4 inches or 384 cubic inches.

For complete information on the DHL International Expedited Shipping program, see our Guide to International Expedited Shipping with DHL

Both programs are applied automatically during checkout when the criteria are met. However, be prepared to ship directly if needed, and always ensure your customs forms are filled out correctly. You may also request additional postage from the customer should you opt the order out of either program. Please read more on How to Request Additonal Postage

PRO TIP: Our system will only route books via Asendia or DHL if those rates are lower than your international rates. In most cases making sure that your international rates are set to cover your actual costs will make sure that eligible orders will be routed through Asendia or DHL.


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